Braam Pretorius | Updates

What My Labrador Taught Me About Life

Braam Pretorius — Tue, 22 Jul 2025 10:35:35 -0400

Reflections from a man and his dog

I have a black Labrador named Bella. She’s 18 months old, full of energy, mischief, and love. She doesn't speak in words, but I’ve come to realize that she doesn’t need to. If I listen closely, I hear her spirit loud and clear.

The other day, I found myself wondering…

If Bella could talk, what would she tell me about life?

What would she want me to remember on the hard days? The quiet days? The busy ones when I forget to breathe.

Here’s what I imagine she’d say, her version of ten life lessons, barked softly into my soul:

1. Love without Conditions

“Whether you’re grumpy, tired, joyful or distracted, I love you anyway. That’s how you should love too.”

2. Be Present, Not Perfect

“When we sit together, you’re my whole world. You don’t need to fix everything. Just be there.”

3. Trust Your Senses

“I sense things you can’t see. So do you, if you’d only listen to your gut more. It’s wiser than you think.”

4. Forgive Fast, Play Often

“I don’t hold grudges. Especially if there’s a walk or a ball waiting. Let go. Run free.”

5. Loyalty is a Daily Choice

“I choose you every single day. Without question. Loyalty is not about big gestures. It’s about showing up.”

6. Be Curious — Sniff More

“Life isn’t just for rushing through. Sniff things. Explore. Take in the details. They matter.”

7. Rest Without Guilt

“When I nap, I don’t wonder if I’m lazy. Rest is noble. It helps you dream bigger and run farther.”

8. Guard What Matters, But Don’t Bark at Everything

“I know when to protect, and when to keep quiet. You don’t need to fight every battle. Choose what’s worth it.”

9. Find Joy in the Ordinary

“A stick. A walk. A familiar voice. That’s joy. Don’t overlook the little things. They’re the best part.”

10. Sometimes, Just Sit Close

“I may not fix your sadness. But I can sit beside you, put my head on your lap, and remind you: you’re not alone.”

Bella can’t speak. But maybe she doesn’t need to. She teaches me, quietly, every day, in the wag of her tail, the way she lies next to me when I feel low, and the way she runs headlong into the wind like the world was made just for her.

Maybe we don’t need more podcasts, more books, or more philosophies.

Maybe all we need is a dog… and the humility to listen.

Written from the heart. Inspired by Bella. For anyone who’s ever been loved by a dog.

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The Dog That Whispers In My Ear

Braam Pretorius — Mon, 07 Jul 2025 10:25:13 -0400

I’ve had many dogs in my life.

Big dogs, small dogs. Fiercely loyal, wildly playful, stubborn, gentle, they’ve all left paw prints across the timeline of my years. But none quite like Bella.

Bella is our 18-month-old black Labrador. If you know the breed, you’ll understand: boundless energy, a heart full of mischief and love, and eyes that seem to ask, “What are we doing next?” But lately… I’ve started wondering if Bella is something more than just a very clever dog.

Let me explain.

Over the past few months, I noticed a peculiar pattern. Every time Bella lies down next to me, not just near me, but next to me, I get a strange tingling sensation inside my ear. Always the same ear. Always the same kind of tingling. Not painful, not unpleasant, just there. A soft buzz, like something lightly brushing the edge of my awareness.

At first, I thought it was coincidence. Maybe a draft. Maybe allergies. Maybe too much coffee. But then it kept happening. Consistently. Only when she’s beside me. And never when she’s not.

And here’s where things get interesting…

Bella seems to know what I’m thinking, before I act, before I speak. I can sit quietly, not say a word, and just think about her favorite toy. Within seconds, she’ll jump up, run outside, and come back with a stone or a piece of wood, tail wagging, eyes locked on mine, like she’s saying, “I heard you.”

So now I’m starting to ask the kind of question that makes people laugh nervously or change the subject at dinner parties:

What if our dog is trying to talk to me?

What if that tingling in my ear… is her voice?

I know how it sounds. I do. I’ve worked for large businesses, sat in boardrooms, negotiated contracts and dealt with my fair share of cold, hard logic. But in the quiet moments, when Bella curls up beside me and I feel that strange, electric whisper in my ear, logic steps aside. And wonder walks in.

Maybe it’s something physical, low-frequency sound, a shift in air pressure, some kind of biofeedback loop between dog and human. Or maybe, just maybe, it’s something older. Something we used to know before the noise of the world drowned it out.

Animals don’t speak our language, but they understand us better than most humans ever will. And some, I believe, are here to guide us. To ground us. To remind us that connection doesn’t always require words.

So, from today, I’m keeping a log. Not to solve the mystery, but to honor it. To see what Bella is trying to teach me, about attention, presence, and the quiet language of trust.

And who knows… maybe one day, I’ll finally learn to speak “dog.”

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The Snake and Corporal Kraai

Braam Pretorius — Tue, 13 May 2025 04:52:28 -0400

A true story from Angola, 1986–88

Corporal Kraai wasn’t scared of the Russian Cubans. He didn’t flinch at mortar attacks or a 30kg backpack. But if there was one thing that could make him scream like a tannie at a flea market, it was a snake.

It all started back in Basics, when someone threw a rope at him. He jumped like a ninja, screamed like an opera singer, and ran like a man late for a Friday morning bungalow inspection. By that afternoon, everyone knew: Don’t mess with Kraai when it comes to snakes.

But the troops didn’t laugh for long. The next guy who tried a joke dropped for 50 pushups and had to run nonstop all the way to the Klipdrift billboard and back. That’s when everyone learned: jokes are easy, but they cost you sweat and pain.

Then came that wet, muddy day in Angola. Rainy season. We were all lying low under our bivvies, soaked and starving. My team was about 2 kilometers from Kraai’s team when we heard it: a scream that froze your blood. Over the radio came the confirmation, a black snake had fallen out of a tree, straight onto Kraai’s chest!

Head on one side, tail on the other. But before that snake could say “ssssh*t”, Kraai was already upright, bivvy and all, launched out of the mud like a popcorn kernel in a hot pot. The rest of the guys caught the snake, and that’s when they saw: this wasn’t just any snake. It was a monster. They skinned it, and when we got back to Eenhana, they wrapped that hide around the center pole of their tent like a trophy.

And from that day on, no one laughed about Corporal Kraai and snakes ever again. Because he didn’t just face his fear, he clapped it from under a bivvy.

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When the Bushveld Breathes

Braam Pretorius — Mon, 05 May 2025 06:33:25 -0400

By Braam Pretorius

There’s a moment in the bushveld, just after the rain has passed, when the earth exhales.

The dust settles, the heat retreats, and the air takes on that rich, unmistakable scent of wet acacia, turned soil, and life. It's not just a smell; it's a memory. A full-body experience. You stand in it, breathe it in, and for a second, the rush of the world disappears.

And then… the fire.

That slow, crackling experience of thornwood, with its faintly bitter smoke rising like incense. Not the kind of smoke that stings your eyes. No. This is veld-fire smoke, it wraps around the yard, settles into your clothes, and years later, one spark in a braai will bring it all back.

You make yourself a cup of dark, black coffee, none of that frothy city nonsense. Just ground beans, hot water, and a tin mug. Sitting in your camping chair, boots still dusted from the day, you lean back and stare into the flames. The world narrows to that little circle of firelight.

And then, you hear it.

The long, haunting call of a jackal in the distance. Not howling, just calling. Calling to its mate, or maybe to the night itself. It echoes softly through the trees as the last light bleeds out of the western sky in a blaze of orange and red.

This is peace.

Not the kind you find in meditation apps or behind a locked office door.

The kind you earn.

The kind the bushveld gives you, if you’re quiet enough to hear it breathe.

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From One Storefront to the World

Braam Pretorius — Mon, 18 May 2026 00:00:00 +0000

For the past two years, most of my books have been published exclusively through Amazon Kindle Direct Publishing (KDP). It was an incredible journey that allowed me to publish more than twenty books, connect with readers across the world, and learn the craft of independent publishing.

Recently, however, that journey came to an unexpected end when my KDP account was permanently closed by Amazon.

At first, I will admit, it felt like a major setback. When you spend years building a catalogue of books, losing access to a platform overnight is not something any independent author plans for.

But life has a strange way of forcing one to rethink old assumptions.

Over the past few days, I have moved my publishing platform to Draft2Digital, a global book distribution service that places books not only on Amazon, but also on Apple Books, Kobo, Barnes & Noble, Everand, library systems, and many other international storefronts.

And to be honest, the experience has already opened my eyes to a much bigger publishing world.

For the first time, my books are no longer tied to a single ecosystem. Readers can now choose where and how they want to read:

on Kobo,
on Apple devices,
through subscription services,
through libraries,
or through independent bookstores and online retailers across the world.

In many ways, this feels less like an ending and more like the start of a new chapter.

As an independent South African author, I have always believed that stories should travel far beyond borders. Whether it is the Forgotten Soldiers series, my conspiracy fiction, or my reflections on life in South Africa, the goal has always been simple: tell stories that people remember.

This move gives those stories a chance to reach new readers in new places.

To everyone who has supported my writing journey so far, thank you. Your messages, reviews, emails, and encouragement mean more than you know.

The books are still coming.

Only now, they are travelling a little further.

Braam Pretorius

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Holy Salt Water - The sea keeps secrets.

Braam Pretorius — Wed, 6 May 2026 00:00:00 +0000

Holy Salt Water - The Offering

The sea keeps secrets.

In the small coastal town of Soutbaai, life moves slowly. Fishing boats leave before sunrise. Tourists drink cold beer at the Harbour Pub. The church bells still ring on Sundays.

And beneath it all… something dark moves with the tide.

When a British tourist is found dead on the beach, former high-value crime investigator Hennie van der Westhuizen is pulled into a world he thought he had left behind forever. Together with Constable Liza Naidoo, he begins uncovering a hidden network operating beneath the quiet surface of Soutbaai, offshore smuggling, missing people, corrupt loyalties, and secrets protected by fear.

As the investigation deepens, the line between faith and manipulation begins to blur. Boats arrive at night without lights. Fishermen whisper instead of speak. And somewhere beyond the horizon, larger forces are already moving.

Holy Salt Water is a gritty South African coastal crime thriller about silence, survival, and the terrible things people will hide in places that seem peaceful.

Because sometimes the most dangerous places in the world…

look exactly like paradise.

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How Books Travel

Braam Pretorius — Wed, 22 Apr 2026 00:00:00 +0000

Yesterday, I saw something small, but significant for me. A printed copy of Forgotten Soldiers was bought in Australia. Another one found its way to Canada.

It’s a strange feeling.

Every time I notice a sale from somewhere far away, Europe, the USA, Chile, Australia, I pause for a moment. Not because it changes anything financially. Let’s be honest, it doesn’t. Writing books is not a fast track to riches.

But it does something else. It reminds me that somewhere, someone, out of the millions of books available on Amazon, chose mine.

Think about that for a second. A person sitting in a completely different part of the world, with no connection to me, no shared context, no Echo Parabat group, no South African background, scrolls past thousands of titles, and then stops. Clicks. Reads the description. And decides, “I’ll give this one a go.”

That’s not something I take lightly.

Books have always travelled, long before the internet, long before Kindle, long before print-on-demand. Stories crossed oceans in crates, backpacks, and memory. But now, it happens instantly. Quietly. Almost invisibly.

A story written in South Africa can land on a bedside table in Sydney. Or a Kindle in Toronto. Or a quiet corner somewhere in Europe. And I’ll never know who that reader is. I won’t see their reaction. I won’t hear what they thought. I won’t know if they finished the book or put it down halfway through.

But I do know this. For a brief moment, our worlds overlap. And that, to me, is the real reward. Not the sale. Not the ranking. Not even the review. (Thank you Rod from Australia, for your honest review on Amazon.com :-))

Just the simple fact that a story I wrote managed to travel and find someone.

So, to whoever you are, in Australia, Canada, or anywhere else in the world, thank you.

You had millions of choices. And you chose mine.

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The Sun and the Wind Know Your Real Name

Braam Pretorius — Fri, 13 Mar 2026 00:00:00 +0000

by Braam Pretorius

During the week I wear a different hat. Office attire, meetings, sales targets, HR discussions, budgets, strategy.

The world of offices and boardrooms where titles matter and everyone seems to be chasing something just slightly out of reach.

But on weekends I drive out to our plot at Kromdraai. There the hats change.

My worker, Wizidom often sends me a message during the week: “Boss, when are you coming?” He knows my name is Braam, but somehow, he prefers “boss”. Out there it is not about hierarchy or corporate titles. It is simply the role we play in getting the work done.

When I arrive at the plot the first thing that change is the silence. No phones ringing. No emails. No polished boardroom tables. Just the wind moving through the thorn trees and the distant sound of animals.

And the strange thing about the bushveld is that there is no hiding there.

In the city we build layers around ourselves, suits, offices, titles, cars, social media profiles. These things create a kind of distance between who we are and how the world sees us.

Out in the bushveld those things mean very little.

The sun does not care what your job title is. The wind does not care what car you drive. The soil does not care about your bank balance.

Out there the measures are different.

Do you help your neighbor when there is a problem? Do you keep your word? Do you care for your animals properly? Do you fix the fence when it falls down?

Those things matter. Money means less. Character means more.

It reminds me that for most of human history, these were the only things that counted. Long before cities and corporations existed, people judged one another by their actions, not their status.

In the bushveld, those older rules quietly return.

There are no fancy decorations, no corporate language, no way to pretend to be something you are not. The land has a way of seeing straight through you.

Perhaps that is why I keep returning to Kromdraai. Not just because it is peaceful.

But because out there, standing in the sun with the wind moving across the veld, I am reminded of something simple and honest: The sun and the wind already know your real name.

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Bella’s Bushveld Chronicles – The First Monkey

Braam Pretorius — Wed, 4 Feb 2026 00:00:00 +0000

The bungalow at Kromdraai has its own rhythm.

In the late morning, the heat settles over the plot like a soft blanket. The mopane leaves shimmer in the light, cicadas buzz lazily in the distance, and even the guineafowl seem to agree that this is not the time for drama.

On the cool wooden floor of the bungalow lay Bella, our black female Labrador, companion, shadow, and the self-appointed guardian of the bushveld.

Her head rested on her paws. One ear twitched occasionally. In that half-sleep state, she was probably chasing an imaginary tennis ball across endless green fields.

And then, chaos arrived. There was a sudden thud in the tree right next to the bungalow. A grey blur landed on a branch, a real, live vervet monkey, bold as brass and clearly unconcerned about trespassing onto Bella’s territory.

For a heartbeat, nothing moved. Then Bella came alive.

In an instant she was on her feet, barking with a ferocity that surprised even me. Her paws slipped on the wooden floor as she launched herself toward the door, leaping, skidding, spinning in a frantic dance of outrage on the yellow bushveld sand underneath the monkey tree.

Her eyes flicked to me: “Braam, did you SEE that?”

Another bark. A furious jump. A shake of her head that sent a fine spray of Labrador slobber through the air.

The monkey sat calmly in the branch, tail curled like a question mark, eyes bright, completely unimpressed by this four-legged security system.

Bella was not deterred. She barked again, deeper this time, more serious, the kind of bark that says, “This is not a game.”

After a moment, the monkey clearly decided that arguing with Bella was not worth the effort. With a casual leap, it disappeared into the next tree and vanished into the bush.

Silence settled once more over Kromdraai. Bella froze. Ears up. Listening. Every muscle tense. Then slowly, the tension drained from her body. Her tail began to wag.

Her mouth opened, tongue hanging out, and there it was, that unmistakable Labrador grin. Mission accomplished.

At that exact moment, Wizdom came out of his house, a seasoned man of the bush who has seen more monkeys than most people have seen birds.

He glanced at the empty tree, then at Bella, then at me. “Ag,” he said casually, “sometimes there are fifteen of them a day.”

Bella tilted her head as if processing this information. Fifteen monkeys. Her tail wagged even faster.

I could almost see the thought forming in her mind: “I was made for this.”

From that day on, the bungalow was no longer just a place to rest. In Bella’s world, it became Command Centre Alpha, Monkey Watch Division.

And every rustle in the trees, every falling leaf, every distant chatter is now treated with the seriousness of a national security breach.

For me, sitting on the stoep with a cup of coffee, watching Bella patrol her kingdom, I am reminded of something simple and beautiful: Out here, life is real, alive, unpredictable, and never boring.

And Bella? She is ready. Always.

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Diamonds in the Tree — Finding the Happiness We Keep Looking For

Braam Pretorius — Fri, 30 Jan 2026 00:00:00 +0000

By Braam Pretorius

Life has a way of becoming busy without us noticing.

Between work, responsibilities, financial pressure, and the constant noise of modern life, many of us slip into routine. Days pass, months pass, sometimes years, and only then do we pause long enough to ask:

Am I actually happy?

Diamonds in the Tree was born from that quiet question.

The story follows characters who, like many of us, carry regrets, disappointments, and dreams that didn’t quite unfold the way they expected. They wrestle with loss, missed chances, and the feeling that something important might have slipped past unnoticed.

Yet the story also explores something hopeful: the realization that the things we search for across careers, possessions, and achievements are often already part of our lives.

We simply don’t always see them.

The “diamonds” in the story are not about money or success. They represent the things that truly give life meaning:

• Relationships that keep us grounded

• Moments of peace we rarely allow ourselves to enjoy

• The healing power of nature and silence

• Unexpected second chances

• And the courage to start again when life forces us onto a new path

Stories have a unique way of helping us step back and look at our own lives differently. Many readers have shared that the book encouraged them to slow down, reflect, and appreciate the people and moments they might otherwise overlook.

Perhaps that is why storytelling matters. It reminds us that happiness is often less about acquiring more and more about recognizing what we already have.

If Diamonds in the Tree offers readers anything, I hope it is this gentle reminder:

Slow down. Look around. The best chapters of your life may still lie ahead.

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Songs of the Sugarcane (The Story Behind the Story)

Braam Pretorius — Mon, 22 Dec 2025 00:00:00 +0000

A couple of months ago, I was flying from Cape Town to Johannesburg on a FlySafair flight. Next to me sat an Indian lady and her husband, business owners who regularly commute between the two cities, splitting their time between a factory in Johannesburg and a wine and horse farm in the Western Cape.

I was working on my then-latest story, Book of Conspiracy, when I noticed her quietly (and very politely!) reading over my shoulder. That small moment sparked a conversation that changed everything.

We spoke about writing, stories, and history. Then she asked me a simple but powerful question: “Why don’t you write a book about how Indians came to South Africa?”

That question stayed with me. I began reading about the SS Truro, the first ship that brought indentured laborers from India to Natal in 1860. I learned about the five-year contracts, the unimaginable hardships, the courage it took to leave everything behind, often forever.

And then I asked myself: If you had to leave your home, your country, your entire world... what would you take with you?

From that question, a story started forming. A story about love, resilience, identity, loss, and hope. A story about the men, women, and children who crossed the ocean and planted new roots in South African soil.

That story became my latest book: Songs of the Sugarcane, The Untold Story of the First Indian Families in South Africa.

To the Indian people of South Africa, this book is my tribute to your ancestors’ courage and to the legacy you continue to build every day.

To anyone interested in how one of South Africa’s most influential communities came to be, this book is for you.

And finally, to the Indian lady and her husband on that FlySafair flight, I hope, somehow, you read this. I hope you find your way to Amazon. Because this book is dedicated to you, for inspiring its very first spark.

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3I/Atlas – The Story That Rewrites Everything We Thought We Knew

Braam Pretorius — Fri, 7 Nov 2025 00:00:00 +0000

By Braam Pretorius

What if the world we know, our history, our politics, our faith, was nothing more than an echo of something older, deeper, and far more alien?

That’s the question I asked myself when I started writing 3I/Atlas. For years, I’ve been fascinated by the rise of Artificial Intelligence, the murky waters of interstellar theories, and the eerie synchronicity between ancient myths and modern scientific breakthroughs. Combine that with a lifelong love for the Karoo, quiet truck stops, dusty slaghuis counters, and the people who keep this country ticking, and you get a book that is part sci-fi, part thriller, and wholly South African at its core.

3I/Atlas is a novel that spans dimensions, both literally and figuratively. It begins with a single man, Andries de Klerk, a Karoo butcher with hands like hammers and a deep respect for biltong and truth. But everything changes the day The Man walks into the shop.

“The man did not knock. He simply entered, as if the door had been waiting for him. Pale eyes. No smile. No need. ‘Don’t trust the Priests,’ he said. And just like that, Andries’ world tilted.”

Why I Wrote 3I/Atlas

This book was born out of a simple question: What if the hype is right? You’ve heard it too, the constant talk and speculation about 3I/Atlas.

But in our world, hype fades quickly. So, I asked, what if it didn’t? What if it was all true?

Writing this novel gave me a chance to explore that "what if" through the eyes of ordinary South African people, living and working in the dusty heat of the Karoo.

And as with all my writing, it’s grounded in character, country, and story.

For Readers Who Love:

The X-Files meets District 9
Global conspiracy, AI, and extraterrestrial contact
South African small-town grit meets international mystery
Fast-paced fiction with slow-burn philosophical undertones

Grab Your Copy

RI/Atlas is now live on Amazon Kindle. You can buy it here, https://www.amazon.com/dp/B0FZLBYTS9 and be part of the journey.

And if you’ve read it already, drop me a message. Let’s talk about the man with the pale eyes. :-)

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The Day a Stranger Gave Me R50

Braam Pretorius — Thu, 16 Oct 2025 00:00:00 +0000

By Braam Pretorius

I’ve learned over the years that persistence opens more doors than privilege ever will. You don’t need money, influence, or even luck. You just need to show up every day, do one small thing, and treat people with respect, maybe offer them a cooldrink now and then.

Back when I lived on a plot in Mooiplaats, east of Pretoria, I decided to subdivide the land myself. A company quoted me a small fortune to handle the admin, and they warned it could take nine months. I thought, ag no man, I can do this myself. So, every day I did one thing, one call, one form, one visit. Slowly, patiently.

The secret? Be friendly, smile, and never act like you know everything. I’ve found that when people think you’re just a simple oke trying his best, they go out of their way to help you. They explain things they wouldn’t normally explain; they guide you through the process, and sometimes, they even feel sorry for you.

Which brings me to my favorite story ever.

One day, I was working in the garden, covered in dust and soil, wearing my oldest clothes. I quickly needed something from Pick n Pay, so I jumped in the bakkie and went as I was. As I walked out of the store, a woman approached me. She looked at me with such pity and said softly, “Shame, my poor thing,” and before I could say a word, she pressed a R50 note into my hand.

I thanked her, smiled, and carried on with my day, grinning like a fool all the way back home.

That moment reminded me of something important: you don’t have to look successful to be successful. The less you try to impress people, the more you see the world for what it really is.

And maybe, just maybe, being underestimated is the most powerful advantage a man can have.

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Are We Living in a Simulation, or Did God Just Hit Fast Forward?

Braam Pretorius — Tue, 16 Sep 2025 00:00:00 +0000

By Braam Pretorius

Last night, with a rooibos in hand and internet tabs multiplying like rabbits, I went exploring down one of those late-night tunnels where YouTube, Reddit, and half-forgotten blogs all conspire to feed your imagination.

The ideas I found...wild, but strangely compelling:

Some believe we live inside a simulation, a reality coded and maintained by powers beyond us.
Others claim the world ended in 2020, the pandemic was not just a disruption but a cosmic reset, with humanity now stumbling along on a new timeline.
A few insist that time itself has been altered. Days feel shorter, events stack up faster, and no one can keep up anymore.

And here’s the twist: many of the same people who hold these beliefs also hold firmly to the Bible and God.

So, what if, I thought, God is simply tired of this epoch, and He’s fast-forwarding the tape?

The Simulation Hypothesis

The simulation idea isn’t only internet folklore. Serious philosophers and technologists have written about it. The argument goes like this: if computing power keeps growing, future civilizations could run hyper-realistic simulations of conscious beings. If that’s possible, what are the chances that we are the “originals” rather than one of the simulations?

It’s a neat thought experiment, but here’s the catch: it’s impossible to prove or disprove. For now, it sits somewhere between science fiction and philosophy.

The Prison Planet Story

Another corner of the web paints Earth as a kind of cosmic prison. Humanity is trapped here, cut off from its true potential, while unseen wardens guard the gates.

This is mythic thinking in modern clothes. For ancient people, the world was ruled by gods or spirits; for modern seekers, it’s wardens, aliens, or jailers. It gives suffering a frame, “we’re stuck here because it was meant to be this way.”

Whether true or not, the story works because it gives reason to our chaos.

The 2020 Reset

Here’s a theory I see often: the old world ended in 2020. Life before the pandemic feels like a different era. Borders closed, routines shattered, and even now, nothing has returned to what it was.

Calling it a “timeline reset” is more poetry than physics. But it reflects a deep truth: humanity collectively went through a trauma. And when trauma happens, people need a new calendar, a new way of saying before and after.

The Speeding Up of Time

Now this one I feel in my bones, and maybe you do too. Days blur into weeks, weeks into months. We all say: time is moving faster.

Physics doesn’t agree though, seconds still tick the same way. But perception tells another story. As we age, each year becomes a smaller fraction of our lifetime. Add in modern technology, phones, emails, breaking news, endless notifications, and our brains feel like they’re running on a treadmill turned up two notches too high.

So is time itself shorter? No. Do we experience it as shorter? Absolutely.

Bible Meets Conspiracy

What struck me was how often people mix these theories with faith. They’ll quote scripture one moment, then talk about quantum timelines the next.

Why? Because both give order to disorder. The Bible provides a moral compass; conspiracy theories provide a plot. And if you think about it, the Bible itself is full of cosmic resets, floods, exiles, revelations. Why wouldn’t a believer see 2020 as another chapter in that long story?

Maybe God Is Fast-Forwarding the Tape

Here’s the idea I couldn’t shake: what if God really is tired of this particular period? What if He’s sitting with the remote, thumb pressing the fast-forward button, letting history blur until we reach the next scene?

It’s a playful thought, yes, but also a strangely comforting one. If the tape is running quicker, maybe it’s because the story we’re living isn’t the main act, maybe it’s the bridge leading to a greater chorus.

And maybe that explains why life feels hurried, why days vanish, why years collapse into memory so fast. It’s not just us rushing, it’s God Himself saying, Come on, let’s get through this part and into the good stuff.

My Take

Whether we’re in a simulation, on a prison planet, or riding a fast-forwarded tape, the truth is this: these stories are all ways of coping. They give meaning to disruption, grief, and uncertainty.

And maybe that’s the real lesson. We don’t need to prove or disprove them. We only need to ask: Does this story help me live better today?

If it makes you anxious, set it aside. If it sparks hope, hold it lightly. And if it makes you smile, like the thought of God jabbing the remote, rooibos in one hand and coffee waiting for ten o’clock...then maybe that’s more than enough.

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Quarterly Targets and Digital Stalkers: A LinkedIn Love Story

Braam Pretorius — Mon, 1 Sep 2025 00:00:00 +0000

By Braam Pretoriuis

You know you’ve made it when a Founder from Dubai, a School Teacher from Navarra, a Salesperson from Fujitsu, and someone from Heineken Beverages all check out your LinkedIn profile… in the same week.

Now, this could mean one of two things:

You’re on the verge of being headhunted for a hospitality-tech-education-beer hybrid startup.
Or... it’s nearly the end of the quarter, and they’re all subtly checking whether you’re still alive and kicking, because their KPIs say, “engage with five profiles before Friday”.

LinkedIn is a strange beast. It’s not Facebook, where your aunt shares blurry birthday cakes. It’s not TikTok, where people dance their way to brand deals. And it’s definitely not X (the platform formerly known as Twitter, now having an identity crisis bigger than most startups).

No, LinkedIn is where people wear suits in their profile pics, post holiday photos with hashtags like #Grateful #Blessed #WorkLifeBalance, and humblebrag about running marathons and quarterly reviews, in the same sentence.

But every now and then, the curtain slips.

You see someone from that one meeting three years ago quietly visiting your profile. No message. No connection request. Just a silent “Hi, I’m still watching you.”

And you know what? That’s okay.

We all stalk on LinkedIn. It’s the polite way of saying “I’m mildly interested in your career, but not enough to send a DM.” It’s digital birdwatching. And some days, it’s oddly comforting to know that someone, somewhere, with a Heineken in hand, thought, “I wonder what Braam’s up to…”

So, here’s a cheers to the silent scrollers, the curious competitors, and the sales reps hitting their view quotas.

I see you. You see me. Let’s all pretend we’re just doing market research.

Until next time, stay visible, stay curious, and don’t forget to update your profile pic before December 2025.

PS: If you’re the Founder from the Dubai Hospitality Industry, drop me a note. I make a mean cup of moerkoffie. :-)

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Braai Vleis Philosophy: Humans, AI, and the Chaos Factor

Braam Pretorius — Wed, 27 Aug 2025 00:00:00 +0000

By Braam Pretorius

The Pretoria braaimaster stands with tongs in hand, eyes locked not just on the boerewors, but on the slow-burning coals. There’s wisdom in a braai, if you stare long enough. The coals whisper: patience, timing, heat control, perhaps the same lessons life throws at you.

Now, lately there’s been plenty talk about AI. Kids chatting to bots, lawsuits flying, clever people on the news predicting the end of the world. But as the Klippies and Coke sweats in my hand, I ask myself: are humans even ready for AI?

Truth is, boet, humans are never ready for anything. We weren’t ready for cars, thousands died before seatbelts and traffic lights were invented. We weren’t ready for the internet, fake news, catfishing, and WhatsApp university are proof of that. And yet, we muddled through. Not neatly. Not without scars. But we learned in the chaos.

And that’s the point: we humans only ever learn in the chaos.

The braai burns your hand once, then you respect the coals. The Klippies teaches you after the third (or perhaps fourth) dop that maybe you should slow down. AI will do the same , burn us, test us, teach us.

So no, humans aren’t ready for AI. But then again, they never are. Readiness is a myth. Life is about stumbling forward, bruised shins and smoke burned eyes, figuring it out as you go.

The coals crackle. The wors sizzles. And deep down, I know, just like with fire, cars, or braaivleis, the secret isn’t to fear AI. It’s to learn how to use it, with patience, respect, and maybe a second Klippies after this one boet.

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The Bearded Author in His Bungalow

Braam Pretorius — Tue, 19 Aug 2025 00:00:00 +0000

By Braam Pretorius

Every now and then, the world of books erupts in debate. The latest? Whether an author can still call themselves an “author” if they used AI while writing.

You may have seen the recent headline: “Rie Qudan, Japanese Author, Prize winning novel written partly with ChatGPT!”

Some readers cheer; others clutch their hands together in silent prayer. Meanwhile, I can’t help but smile. Because honestly, it reminds me of that one wild bearded author in his bungalow somewhere in the bush.

Picture him:

He insists he writes the pure way. Only a pencil and paper. Only by candlelight, and not a store-bought candle, mind you, but one he made himself from goat fat. His bungalow has no glass windows (too modern), just a hole in the mud wall. When the wind blows through, he nods wisely: “The wind must taste my words before any reader does.”

Good for him. Really. But here’s the thing, does his method make the story better? Or is it just another quirky flex, like people who boast about running barefoot marathons?

For me, the joy is in storytelling. And storytelling is about connection, not the tools. Whether you write on stone tablets, a MacBook, or with the help of AI, what matters is whether the words reach someone’s heart.

I have now written nineteen books using AI to edit my work. And I don’t hide it, I celebrate it! In fact, every book proudly acknowledges that the words were crafted using AI for research and editing.

So let others guard their goat fat candles and muddy rondawels. I'll keep telling stories with all the tools at my disposal. Because in the end, I believe that the reader doesn’t care how the words were written. They only care if the words made them laugh, cry, or stay up way past midnight turning pages.

And if that’s “impure”… well, pass me another chapter, boet.

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Every Country Has One: Meet Your National Archetype

Braam Pretorius — Tue, 29 Jul 2025 00:00:00 +0000

By Braam Pretorius

You know him. You’ve seen him. You even may be him.

In every country, there’s That Guy, the name, the face, the entire vibe that screams, “I was born into this culture, and I carry its legacy like a cooler box at a rugby match.”

Here’s a quick global breakdown of the one person who defines the DNA of a nation.

South Africa – Sakkie van der Merwe

Drives: Toyota Hilux with dual tanks

Eats: Biltong and whatever’s on the braai

Attire: Safari shorts, rugby jersey, vellies

Vibe: Unshakable. Doesn’t complain about loadshedding because he has an inverter, a genny, and a cousin who installs solar.

Sakkie doesn’t ask for trouble. He simply says: “Ag nee wat, ek sort dit gou uit.”

And somehow, he does.

United Kingdom – Sir Reginald Fortescue-Smythe, 12th Earl of Gloucestershire

Drives: Nothing. He gets driven.

Eats: Marmalade toast and roast pheasant

Attire: Tweed and a stern frown

Vibe: He is the establishment. His voice is so posh it can open parliament. Probably owns a castle. Possibly two.

He refers to working-class people as “the chaps down in the village.”

United States – Thaddeus Prescott III

Drives: A black Suburban with diplomatic plates

Eats: Dry-aged steak, but only from Nebraska

Attire: Polo shirt tucked into chinos

Vibe: Born into a trust fund layered like an onion. Went to Yale. Owns cufflinks shaped like the Constitution. His great granddaddy signed something important in 1776.

Thaddeus uses "legacy" as a verb. As in: “I legacy’d into Harvard.”

Australia – Dazza Thompson

Drives: A dusty ute named “Shazza”

Eats: Meat pies and whatever’s on the barbie

Attire: Thongs (the feet kind), shorts, and a singlet

Vibe: Laid-back until the Wallabies lose. Then it’s war. Has a Southern Cross tattoo, probably got it on a dare. Been “on smoko” for the last six years.

If you hear, “Yeah nah mate,” you’re in Dazza’s domain.

Every country’s got their guy. Sakkie. Reginald. Thaddeus. Dazza.

Each one a national treasure in their own right. Different accents. Same energy. The kind of person who, no matter the crisis, just shrugs and says: "I’ve got this."

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The Last English Pretorius in Bellville

Braam Pretorius — Tue, 29 Jul 2025 00:00:00 +0000

by Braam Pretorius – the greatest author you’ve never heard of.

Last week, I found myself in Cape Town again, visiting our office branch and attending a local event titled “Make Bellville Great Again.” A noble cause, I suppose. The venue was buzzing with early-morning ambition, the smell of bacon and filter coffee in the air, and just enough polyester blazers to remind you this was indeed corporate Cape Town.

At breakfast, I introduced myself as I always do these days: “Braam Pretorius. Greatest author you’ve never heard of.”

The oke across the table smiled and replied, “Steven Pretorius. From the English side of the Pretorius'es.”

Now boet, let me tell you, that triggered my inner Voortrekker. I looked at him straight and said: “So you stayed behind when we did the Groot Trek to the Transvaal?”

He chuckled politely and answered: “Yes, and yet, here you are back again in the Cape province.”

Touché, Steven. Touché.

We laughed. It was a warm moment, but I’ll admit, I left that breakfast a little worried. Not about the state of Bellville (though that’s a blog for another day), but about my newly discovered kaas-and-salty-kraker cousin. A Pretorius who eats his bacon with a knife and fork. Who orders tea with warm milk and talks about “investment ecosystems” before his second cup? Boet… that’s borderline exile.

Still, he seemed like a good guy. Maybe Bellville’s got a fighting chance after all, if we can just get the right Pretorius on the job. :-)

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The Loneliest Table Isn’t Mine

Braam Pretorius — Thu, 24 Jul 2025 00:00:00 +0000

I often eat alone.

Not because I like to, but because I regularly travel for work, and have to.

Laptop open. Book in progress. A glass of wine or coffee beside me.

Around me, the tables are full. Couples. Friends. Business associates.

And every now and then, I notice something strange.

They’re not talking. They’re scrolling. Each locked into their own glowing rectangle, their own curated feed, their own distant world.

And I wonder: Am I the lonely one? Or are they?

I see the slight glances, the sighs. The forced small talk.

The moments when one person stares into space while the other taps out a message to someone else. Maybe someone they wish was sitting across the table.

Funny, isn’t it?

That solitude can sometimes feel fuller than company. That a table for one, with a story in progress, can be richer than a table for two, where no one is truly present.

So, here’s to the quiet observers. The writers. The thinkers. The ones who dine only with their thoughts and find them good company. Cheers boet. :-)

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